We’re into the teens now, but don’t let the ranking fool you—this one’s got serious staying power. At #13, it’s a heavyweight in comfort, culture, and customer loyalty. Say hello (again) to the hoodie.
#13 – Branded Hoodies (Classic Style)
Last Year: #10 | Comfort: 🛋️🛋️🛋️🛋️🛋️ | Street Cred: ✅ | Lifespan: Long Game
The hoodie might just be the most lived-in piece of branded apparel. People don’t just wear them—they rely on them. And when it fits right and feels good? It becomes a go-to, a statement, and a low-key brand impression machine.
Hoodie = Brand Affinity Magnet
- Tech companies are practically built on branded hoodies. Employees wear them, customers want them, investors expect them.
- Universities and education brands use them as enrollment gifts, alumni gear, and giveaways that actually get worn.
- Fitness studios and sports brands make hoodies part of their merch lineup—comfort meets hustle.
- Hospitality & travel brands include them in high-end swag kits for loyal guests or premium package add-ons.
- Nonprofits sell them in fundraising campaigns—and often spark organic social promotion along the way.
When someone chooses your hoodie over a name-brand one in their closet? That’s brand love.
🧵 Customization That Feels Premium
Hoodies are a blank canvas with options: screen print, embroidery, puff ink, applique patches, custom neck labels, woven hem tags, inside-hood graphics—the possibilities are endless.
Go classic with your logo on the front, or subtle and minimalist with tone-on-tone embroidery. Either way, it’s wearable, repeatable, and way more than a one-time promo piece.
People Keep These Forever
Nobody throws away a good hoodie. They hand them down, sleep in them, travel with them, post selfies in them. Your brand gets mileage—months, even years down the line. That’s slow-burn visibility that no ad spend can touch.
The Final Word:
At #13, the hoodie is a high-comfort, high-impact piece of branded gear that doesn’t just show your logo—it hugs people with it. If your goal is to build community, boost internal culture, or just make your people feel good… this is the move.
And let’s be real: there’s a reason people light up when they see a hoodie in the swag bag.
