At #15, we’ve got a product that shows up where the fun happens. Whether it’s a Saturday at the lake, a company barbecue, or a parking lot tailgate, coolers bring the party—and take your brand along for the ride.
🧊 #15 – Branded Coolers
Last Year: #12 | Visibility: Seasonal but Strong | Longevity: 🔒 | Crowd Appeal: 🔥🔥🔥
Let’s be honest—nobody throws away a cooler. These are long-term, high-retention items that stick around for years, making them one of the best high-end promotional products for maximum brand exposure and lasting utility.
Who’s Using Them (and Winning)
- Beverage companies include coolers in influencer mailers and seasonal promo kits.
- Insurance and real estate groups use them as luxury client gifts at closing or contract signing.
- Outdoor and lifestyle brands drop branded coolers in giveaway campaigns and loyalty rewards.
- Employee experience teams use them as summer appreciation gifts, packed with snacks or drinkware.
- Automotive, agriculture, and construction brands send coolers to top customers and contractors—because they get used on the job.
From white-collar to blue-collar, everybody loves a cooler.
Not Just Branded—Upgraded
Today’s branded coolers go way beyond the cheap plastic bin. Think:
- Soft-sided insulated lunch totes
- Backpack-style coolers
- Rolling party coolers
- High-capacity hard shells with cup holders and bottle openers
- Leak-proof zippers, custom patches, and bold imprint zones
Add your logo in clean embroidery or bold screen print, throw in some accessories (napkins, coasters, even a branded bottle opener), and you’ve got a summer staple and a brand moment in one.
High Visibility in High-Vibe Settings
Coolers show up where people gather. That means your brand is at the picnic, on the boat, at the tailgate, or front-and-center at the campsite. And they stay there, year after year.
The Final Word:
Coolers are the low-frequency, high-impact players in your promo lineup. You won’t hand them out at every event—but when you do, they land. And when the weather warms up, they shine.
They’re not just swag. They’re summer branding infrastructure.