At #14, we’ve got a product that’s been slipping into backpacks’ shadows for too long—but not anymore. In 2025, the sling bag is stepping out, slinging style, practicality, and low-key brand power wherever it goes.
#14 – Sling Bags
Last Year: #21 | Trendiness: 📈📈📈 | Urban Utility: 💯 | Portability: A+
Smaller than a backpack. Cooler than a fanny pack. Sling bags are the Goldilocks of functional, wearable swag. They’re just the right size—and just the right vibe—for brands that want to be useful without being bulky.
Modern Appeal Across the Board
- Outdoor and adventure brands are using sling bags in launch kits and loyalty bundles.
- Financial institutions are surprising new account holders with branded slings in welcome packages.
- Music festivals & entertainment companies? Slings are their go-to for artists, VIPs, and promo crews.
- Higher ed programs are giving them to prospective students on tour days and summer bridge events.
- Fitness studios and wellness brands love them for lightweight, everyday carry options for water bottles, bands, and essentials.
Bottom line? Sling bags are cool. They’re current. And they’re getting used every day.
Compact, But Customizable
You’ve got room to play—custom zipper pulls, bold color blocking, logo embroidery, sublimated designs, hidden QR code tags, even eco-conscious materials.
Want to take it up a notch? Pre-load it as part of a campaign kit: notebook, snack, pen, sticker pack, mini towel—boom, an experience in a bag.
Highly Visible, Highly Functional
Unlike backpacks that often stay on the ground or under the desk, sling bags stay on the body—chest, shoulder, or back—making them prime real estate for your brand. You’re not just giving them something to carry. You’re giving them something that carries your logo through coffee shops, subways, meetups, and miles of foot traffic.
The Final Word:
At #14, sling bags are the utility player every brand should have in their rotation. They’re lightweight, versatile, stylish—and when branded right, they become a mobile impression generator.
You don’t need to be flashy to be effective. You just need to stay close—and sling bags do exactly that.
